On an internet platform, I recently read a review about a naturopath. He’s VERY, VERY professional. However, his web designing lahore instead put me off.” Of course, I was only interested now because of my job. Even before I called up the alternative practitioner’s website, one thing was clear: it does not correspond to the responsive web design paradigm!
A website without responsive web design makes a wrong impression
And indeed: I zoomed, scrolled, and swiped back and forth on my smartphone to capture the necessary information. It was a static website from a bygone era when computers only used the Internet with screens almost the same size. Unfortunately very uncomfortable for smartphone or tablet users.
However, the lack of responsive web design will not have been the only reason for this verdict. Too loud colors, unflattering portraits, and antiquated graphic design probably did the rest.
In this case, however, the naturopath was lucky. The patient was not deterred. Nevertheless: 57% of Internet users would only recommend a company with an outdated website with a responsive web design.
What is responsive web design?
Websites with responsive web design adapt optimally to the screen sizes of smartphones, tablets, laptops, or desktop computers. Without scrolling left and right, all content is optimally visible. The font and images are always comfortable, and navigation is usually presented differently on smaller than on larger devices. User-friendliness is the priority here.
Test: Is my website responsive?
Test if your website is responsive here: https://www.realwebidea.com/Just enter your URL and click “Analyze.”
If your website still needs to be responsive, you will receive feedback from Google as to why the display for mobile devices is not optimal.
Why is it worth switching to responsive web design?
1. Google ranking improves
Responsive web design has been a ranking factor on Google since April 2015. Google speaks of “significant impact in our search results” – i.e., of “significant impact on our search results.”
This means that responsive websites automatically move up in search results, making them easier for internet users to find. This news is groundbreaking for both Pakistan and international companies because Google’s market share is over 88% worldwide, and in Pakistan, even 95%.
2. 69% of all Pakistan users go online with mobile devices – and the number is growing
69% of Pakistan now use the Internet with mobile devices – the trend has been rising for years. How should these people react to my website? Will you be able to use my website conveniently and quickly, or will you continue surfing annoyed?
Since the end of 2014, Google search results for mobile devices have changed: if a website is responsive, “for mobile devices” is displayed before the impact. It is possible that a website without a responsive web design will not even be visited these days.
3. You can make more money
More and more people are using the Internet with mobile devices, and 64% of all users use mobile devices to shop online. The company can benefit from many potential customers if a webshop is optimized for mobile devices.
Because shopping on static pages takes longer and is less convenient than shopping in a responsive webshop competition, there is a high probability that the purchase will be abandoned early to look for a more comfortable alternative.
4. Responsive websites are faster and easier to use
Websites optimized for mobile devices can be operated more easily and quickly by the user. The bounce rate is so lower than static websites. Because with static websites, the user usually has to scroll back and forth to see the entire content. The navigation could also be easier to use. The image material is often not optimized, so the loading times are far too long.
5. Your website stays up to date longer
Even if more and more devices with different screen sizes come onto the market in the future: once you have converted your web development Company lahore to responsive web design, it will also adapt to all new sizes.
6. Plain and simple: you make a better impression!
Today, websites that comply with responsive web design already make a better impression at first glance. The website operator looks more serious, modern, and careful than a competitor with an outdated static website.